Cardiff, Wales

Penglog

Penglog is the independent creative studio of Steffan Dafydd, working across graphic design, marketing and creative projects for music, culture and creative education.

From visual identities and album artwork to festival campaigns, creative learning and participatory projects, I help ideas find their shape, audience and identity.

Selected work

Ffoto Cymru

A design project for a cultural brief, ready for the full case-study copy and image set.

Design: Branding / Culture / Wales

Sybs

Music-led design work with room for artwork, packaging notes and release assets.

Design: Music / Album Artwork / Typography

Cân i Gymru

A Welsh-language campaign design project, ready for screenshots, outcomes and full production detail.

Design: Campaign / Events / Welsh Language

Alffa

Design work for a music release, prepared for full artwork and campaign detail.

Design: Music / Typography / Album Artwork

What I do

Design

Brand identities, campaign worlds, album artwork, posters, print, editorial, zines, motion and digital assets.

  • Branding and visual identities
  • Campaign identities
  • Album artwork
  • Posters
  • Editorial
  • Print
  • Merchandise
  • Social and digital assets
  • Motion / basic video
  • Art direction

Marketing

Campaign planning, content, audience development, paid social, partnerships, outreach, reporting and evaluation.

  • Music marketing
  • Event and festival marketing
  • Campaign strategy
  • Social media
  • Content planning
  • Content creation
  • Paid social advertising
  • Audience development
  • Outreach
  • Partnerships
  • Reporting and evaluation

Creative projects

Creative collaboration, facilitation, public art, creative education, participatory projects and cultural development.

  • Creative collaboration
  • Participatory projects
  • Creative facilitation
  • Public art
  • Creative education
  • Project development
  • Arts and cultural projects

Workshops

Hands-on sessions that can be delivered in Welsh or English for schools, groups, festivals and cultural organisations.

  • Collage
  • Photocopy art
  • Zine making
  • Album artwork